eyeeco discovered consumers wanted to see more of the product at the point of
sale, so Luckow redesigned the package as a clear plastic tube with an insert. This
packaging was lighter and less expenisive to produce. The dieline was desigend to
hold the product in place as well as create a three dimensional interior effect.
Eye Eco, developed in 2003, is a small company dedicated to developing products that offer effective, natural relief for dry eyes, eye irritation and eye allergies. Each of our products is completely natural, drug free and proven effective.
This project is part of a much larger corporate ID by Luckow, detailed in other sections of this online portfolio. See also: Corporate ID, Packaging, Presentations, Tradeshow, UI/UX, Web and Print.
Suzanne Paulson, CEO